Just a quick post to make sure that when you do launch your blog – make sure it is on the SAME domain as your website or sales pages IF you want to create traffic to that site, page or product. If you create a separate URL, then ONLY that URL will get the SEO (Search Engine Optimisation) benefit…
For example:
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About The Author:
Dr Marc Dussault is Australia's #1 Exponential Growth Strategist. As the founder of his own start-up company, Marc used Exponential Marketing strategies, with no money down, to build one of his service companies 3 times faster, with double the industry average sales per employee, with a fraction of the industry’s employee attrition rate while consistently producing twice the profitability of his competitors.
With Google’s recent crackdown on paid links, some say in an attempt to increase their takings from the advertising pie, a number of blogs that rely on Google for search engine traffic have been hit hard. If your blog falls into this category, then your choices are as follows:
- Comply with Google – stop selling sponsored links + replace it with AdSense
- Make your blog less Google-dependent for traffic
If you’re leaning towards the latter, here are three ideas to help Google do less evil:
- Retain your audience by promoting your RSS feeds to them – people who subscribe will bypass the Google intermediary layer
- Use your blog as the sharing mechanism it’s designed to be – through comments on other peoples’ blogs, trackbacks, pings, social bookmarking and blog communities like mybloglog, twitter etc
- Get a good domain name that is generic enough that web users will naturally type-in the address e.g. realestate.com.au or podcast.com
About The Author:
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